Metroflor Corporation evolved its best-selling Engage line with the addition of Genesis to the brand portfolio. The Engage Genesis range was developed with a pioneering new technology called ISOCORE. An extruded, closed-cell PVC structural core, ISOCORE delivers rigidity and strength to Engage Genesis while making larger formats easier to install through locking technologies from Unilin and Valinge. This unique Structural LVT composite results in a floating floor that is 100 percent waterproof and also provides sound insulating characteristics through its pre-attached acoustical underlayment.
The robust construction of embossed vinyl, Isocore technology, sound deadening backing, and Ultra Fresh antimicrobial treatment are offered in 8, 12 and 20 mil wear layers.
Oak continues to drive the wood of choice in flooring because manufacturers have found new and exciting finishing techniques that evoke wire brushing, fuming, multi-glazing, and distressing in various combinations. Metroflor built on what is natural to become what is exceptional in LVT with the new Engage Genesis oak designs.
Genesis 2000MW features a durable 20 Mil wear layer enhanced with ceramic bead finish. The multi-width 4.25”, 5.59” and 9.84” x 47.64” planks in each carton with Micro Bevel Edge and 8.5 mm overall gauge are installed with the 5G Valinge system. They are backed by a Lifetime residential and15 year commercial warranty. Genesis 2000MW’s Ultimate Oak design is a rich oak design extends color and performance with a heavier gauge and thicker wear layer.
MSRP $4.99 sq. ft.
Unique attributes to this category of product include:
¥ 100% Waterproof ¥ Floor Score Certified ¥ Strong, rigid and dimensionally stable ¥ Installs over existing hard surface floors including ceramic tile ¥ Hides telegraphing from minor subfloor imperfections ¥ No acclimation necessary prior to installation ¥ Ultra Fresh Treatment on the surface and integrated within the attached underlayment
Metroflor Corporation’s pioneering past dates back to 1912 when its founders opened a building materials distribution company in upstate New York. As the company evolved, its focus sharpened around flooring and they became the first to introduce pure, homogeneous vinyl floor tile. Since then, the company has devoted itself to leading the LVT category with new products, designs and manufacturing methods. Collectively, Metroflor’s brands represent the largest assortment of quality LVT in the industry today.
As the LVT specialists, Metroflor is in constant pursuit of the next innovation. Our appreciation for style, design and color knows no limits as we search the globe for floors that make a design statement while delivering outstanding performance qualities. LVT is the fastest growing flooring category – and for good reason. The design options are incredible: woodgrains with rich color, grain and texture and tiles with the look and feel of natural stone. Combine that with LVT’s other advantages which include durability, easy maintenance and a warmer, softer feel underfoot and you’ve got a winning combination.
The Metroflor family of brands is represented by a world-class network of independent distributors and an expanding network of independent retailers and contractors. Our products are ideal for any residential setting and are also suitable for commercial applications, including Retail, Healthcare, Assisted Living, Hospitality, Multi-Family, Corporate and Education.